Personalized  
User Experience

PERSONALIZED  
CONTENT

Each user receives 1:1 personalized  content in real-time, powered by advanced analytics and AI.

DYNAMIC QUESTIONS

Dynamic questions change according to
inputs and answers

1:1 PERSONALIZED FEEDBACK  
AND VALUE MESSAGING

Value exchange with the  respondent
through the real-time personalized feedback.

PERSONALIZED  CONTENT

Each user receives 1:1 personalized  content in real-time, powered by advanced analytics and AI.

DYNAMIC QUESTIONS

Dynamic questions change according to inputs and answers.

1:1 PERSONALIZED FEEDBACK  
AND VALUE MESSAGING

Value exchange with the  respondent through the real-time personalized feedback.

RELIABLE, ROBUST RESULTS

Application cannot be gamed; personalized trade-offs ensure reliable, robust results for every respondent. It also features a patented validity measure.

HIGH COMPLETION RATES

88-96% completion rates without
any incentives.

AI-POWERED  
AUDIOVISUAL FEEDBACK

The AI adapts dynamic content in real-time based on user responses, ensuring relevant and engaging interactions.

Solutions

Seamless solutions for every challenge

Discover what your customers truly value

Not just another analytics tool, but a completely novel approach to understanding customers. Our patented analytics platform captures 1:1 preferences through a digital dialogue in real-time, improving the entire value chain from personalized experiences to offers and messaging.

Going beyond preferences, ThueChoice’s real-time preference analytics identifies buyer values and willingness-to-pay, enabling businesses to deliver more relevant, personalized offers, improving customer experience and maximizing returns.

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… turn it into measurable results

Up to 2.5x

higher cross-selling ratio

88-96%

completion rates without incentives

8-15%

increase in margin &
customer profitability

Up to 3X

increase in lead generation

Up to 20%

decrease in cost-to-serve

15–27%

higher revenue per customer

Up to 30%

reduced customer
acquisition cost

25-30%

increase in conversion rates

Discover what your employees truly value

Seamless solutions for every challenge

TrueChoice People Solution offers a completely novel approach to understanding employees. Our patented, real-time analytics measure how employees make decisions—capturing their preferences, decision drivers, perceived value, etc. These personalized insights are immediately actionable and drive measurable improvements in HR outcomes, such as cost savings, performance, engagement, retention, and more.

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5-14%

decrease in benefits costs

16-18%

higher retention

Up to 30%

reduction in cost per hire

98-99%

completion rate (no incentives)

$1800-$4500

cost savings per employee (per year); often 5% or more

Up to 20%

increase in engagement & satisfaction

18-25%

improvement in employer attractiveness, lower recruiting cost

5-14%

increase in performance

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Why TrueChoice

Our expertise and experience

50M+

Global users

200+

Global Fortune 1000 credentials

AI-powered

solutions

460+

patented analytics algorithms

Highly predictive

1:1 preference profiles, hundreds of analyses and metrics available in real time

Fully customized

(look & feel, analytics, integration)

Fully integrated

into HRIS, CRM, ATS, etc

Fully compliant

with GDPR, privacy, and security requirements

Strong IP

(5 patents, 100s of proprietary algorithms)

Scalable Software-as-a-Service

Personalized user experience -
‘not just another survey’

Localized content and messaging

Available in all languages

Analytics

The global leader in Real-Time  Preference Analytics

As the global leader in real-time preference analytics, TrueChoice empowers your organization with deep, quantifiable, and actionable insights to make better and faster decisions.

The patented approach measures in real time how customers and employees make decisions. It captures robust individual-level profiles, their preferences, willingness-to-pay, and perceived value. These insights enable offer optimization, personalized experiences, and enhanced employee and customer engagement, as well as the identification of key decision drivers that shape both customer and employee values and behaviors.

Industries

Proven expertise in all major industries

Agriculture

Automotive

Business Service

Chemicals

Construction

Financial services

Insurance

Energy

Entertainment

Technology

Retail

Professional services

Agriculture

Automotive

Business Service

Chemicals

Construction

Financial services

Insurance

Energy

Entertainment

Technology

Retail

Professional services

Agriculture

Automotive

Business Service

Chemicals

Construction

Financial services

Insurance

Entertainment

Energy

Technology

Retail

Professional services

Agriculture

Automotive

Business Service

Chemicals

Construction

Financial services

Insurance

Energy

Entertainment

Technology

Retail

Professional services

Management

Meet the TrueChoice Management Team

Sev K-H Keil

Chairman

Sev is the co-founder and CEO of TrueChoice Solutions, as well as the Managing Director of PL Venture Management GmbH, an investment firm based in Salzburg, Austria.

Wayne D. Brannon

Chairman, Advisory board

Wayne has been an active leader in the global business community for more than thirty years. He previously served as Vice President of General Motors Overseas Development Corporation and Director of New Business Development for Africa.

Testimonials

"TrueChoice predictive selling is customer insight taken to new heights to optimize account revenue potential and stimulate future demand."

Senior Partner, TrueChoice Business Partner Company

"Because TrueChoice is highly scalable, clients will realize significant ROI by optimizing their existing accounts as well as by using the model for new lead generation. It also allows clients to develop insights that go beyond anything transactional."

“Clients will realize significant ROI by optimizing their existing accounts as well as by using the model for new lead generation. It also allows clients to develop insights that go beyond anything transactional”

Practice Group Lead, TrueChoice Business Partner Company

Working with TrueChoice since 2006

“Our journey with TrueChoice has been transformative. All my clients now consider TrueChoice as the optimal tool to optimize resources from all types of organizations and accomplish business goals.”

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